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Technologies for the One Marketing Segment

Technologies for the One Marketing Segment

by Francesco | Jun 5, 2024 | EN, Psychometric Profiling

Technologies for Segment of one marketing Thanks to technological advancement, companies are now able to extremely personalize the relationship with their customers as part of segment of one marketing strategies. Over the course of a few decades, we have gone from...
How do you profile your customer?

How do you profile your customer?

by Eleonora Giancarli | Mar 26, 2024 | EN, Psychometric Profiling

How do you profile your customers? In today’s increasingly digital and interconnected world, fully understanding your customers with customer profiling is essential to the success of any business. However, the question arises: which methodology is most effective...
Psychometric profiling for sales

Psychometric profiling for sales

by Eleonora Giancarli | Nov 23, 2023 | EN, Psychometric Profiling

Psychometric profiling for sales Psychometric profiling for sales is positioned as a powerful tool for gaining in-depth customer insights, allowing companies to adapt their sales strategies in a more targeted and effective way. Imagine surprising your prospects and...
Psychometric Profiling for Customer Care

Psychometric Profiling for Customer Care

by Eleonora Giancarli | Nov 21, 2023 | EN, Psychometric Profiling

Psychometric profiling for customer care Is there a customer service capable of giving the right answer to every single customer? In the inbound dynamics of the customer care service, when the customer comes to us to request information, receive assistance or report a...
Psychometric Profiling for Marketing

Psychometric Profiling for Marketing

by Eleonora Giancarli | Nov 21, 2023 | EN, Psychometric Profiling

Psychometric profiling for marketing Psychometric profiling for marketing allows you to identify the main character traits and expected behavior of prospects and customers to set the communication strategy and marketing campaigns. Imagine what you could achieve from...
Psychometric Profiling and User Experience

Psychometric Profiling and User Experience

by Francesco | Oct 19, 2023 | EN, Psychometric Profiling

Psychometric Profiling and User Experience According to Forrester Consulting research in September 2022, commissioned by CSG Systems International, 60% of CX executives said they have invested in customer engagement solutions (CES) in response to changes in customer...
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